September 2020

business workforce

How Employers Can Support Their Workforce in the Time of COVID-19

As the world faces an unprecedented public health crisis, business owners and employers all over the world are confronted with a multitude of challenges. From keeping their companies operational to cutting their losses, business owners have grappled for solutions to what feels like a never-ending list of threats and challenges. Employers also have to be […]

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Pay-per-click

Make Pay-Per-Click Marketing Work for Your Business

Pay-Per-Click (PPC) marketing is a highly effective web marketing tool that big and small businesses use to put the word out about their services or products. You could have the best website design from a reliable outsourceWordPress development company, but without tools like search engine optimization (SEO) or PPC marketing, you might not be maximizing your efforts

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brand text

For Millennial Entrepreneurs: Make Sure You Avoid These Branding Remorse Triggers

There is so much more to a company’s branding than just their name and logo. Branding is what helps set your startup apart from other businesses, big or small. What you want is to create a positive and memorable impression to customers that lasts. You won’t want your target audiences to perceive your brand in

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