There is so much more to a company’s branding than just their name and logo. Branding is what helps set your startup apart from other businesses, big or small. What you want is to create a positive and memorable impression to customers that lasts. You won’t want your target audiences to perceive your brand in […]
For Millennial Entrepreneurs: Make Sure You Avoid These Branding Remorse Triggers Read More »
Your business’s identity is a valuable asset that you should always take care of. You know too well that your business name or brand is something that customers remember. With that, you should do your best to make sure that it is associated with good things and ideas. For marketing newbies and small businesses, branding
The Pillars of Effective Branding Read More »
In any company, the workforce is the bloodline that keeps it going and alive. So you have to make sure that your people are highly motivated to show up for work and be as productive as they could possibly be. One way to get the optimal results at work is to make the environment more
Get More Stuff Done While Having Lots Of Fun: 8 Ways To Enjoy At The Workplace Read More »
In just a few months, millions of people around the world have contracted a highly infectious and deadly disease known as COVID-19. It has forced entire cities and nations into lockdown to prevent the further spread of the virus, which emerged in China in late 2019. However, life goes on. An ordinary person has to
Employee Engagement in a Crisis: Keeping Your Team Productive Read More »
Cloud computing has made a massive impact on a range of sectors, including e-commerce. Its ability to streamline daily functions and reduce development costs has made it a valuable asset, especially for small to medium-sized businesses. What’s more, cloud computing is useful in building a brand’s online presence and driving revenue and growth. Before we analyze
Is Cloud Computing the Key to E-Commerce Success? Read More »
The pandemic has not been kind to the U.S. economy. Analysts are predicting a contraction of more than 30% of growth until the end of June. Across the country, businesses are shuttering, and unemployment has hit a record high since the Great Depression of 1929. Some sectors have suffered more than others. Hotels, casinos, restaurants, airlines,
Will Craft Beer Survive the Coronavirus? Read More »
If you’ve been employed for a while, you’ve probably encountered the phrase “communication is key” dozens of times by now. It bears repeating because it’s true. Without proper communication between different parts of your organisation, your colleagues will lack direction, and your employees could feel unsupervised. The larger your company, the more important communication becomes
4 Cringe-Worthy Corporate Blunders Because of Poor Communication Read More »
Visual impairment is a silent problem that continuously plagues the region. According to the latest National Health Service survey, almost two million people in the United Kingdom live with some form of visual impairment or loss. Of this, more than 300,000 registered as either blind or partially sighted. Thankfully, technology has given visually impaired people
How Augmented Reality Helps People with Visual Impairment Read More »
People have it easy these days. The Internet is now deeply ingrained in the minds and hearts of many. You can’t deny that there are billions of people online. It is a huge goldmine of opportunities for many industries, the world of commerce being one of them. Shopping has become a convenient activity. People used
Smart Things to Do After Unboxing Your Order Read More »
Whether you run an e-commerce business or a brick-and-mortar store, customer feedback will always find its way online thanks to the modern Internet. Social media pages, comment sections, rating systems, and other feedback mechanisms allow customers to voice out their opinions about your business, both good and bad, easily. While good feedback is always appreciated,
Dealing With Negative Customer Feedback Online Read More »