Elaina Sanford

Nowadays, businesses do more than sell their products or offer their services. Branding leveled up the game. Entrepreneurs want their products and services to have a mark on people. This goes beyond a unique logo or tagline. Business owners look for a deeper connection that will foster customer loyalty. One effective way to introduce your […]

In the world of business, one of the important metrics for customer satisfaction and loyalty is the net promoter score (NPS). The general rule is the higher the score, the more likely customers are happy about the service. This then brings us to one (unsurprising) fact: Internet service providers don’t do well in NPS. In

The Minority Report of Tom Cruise is based on the premise that, in the future, the police force will predict crimes before they even happen. This is all thanks to an interesting technology involving precogs, three young people believed to be gifted with precognition (hence the name), submerged in water. While the world is less likely to have precogs,

Every day, small-business owners make decisions that are critical to business operations. Should they upgrade their point-of-sale system? Should they hire more people? What use would the new project management software be to their business? Technology is essential to the success of a business. But when you have a minuscule budget for it, the decisions

When you hear the words “manufacturing business,” the first things that could come to mind include huge industrial buildings, industrial air compressors, retailers, global market, manufacturing processes, and big business deals. However, the pandemic has altered the manufacturing industry, which might also alter its definition. Instead of focusing on enhancing global deals, many manufacturing businesses

Digital businesses are becoming the norm nowadays. More and more traditional companies are joining the digital business revolution because of the pandemic. More of these conventional businesses are changing their ways to adapt to the new world. Many of these traditional business owners find it hard to manage digital businesses. They realized that what they’ve

There is no denying that technology has played an important role in promoting development and shaping the future of our society. Technological advancements have helped most businesses to operate and thrive, especially during this challenging health crisis. But not all companies are lucky enough, as small enterprises have been closing down or resorting to financial

The business world has been changing throughout the past few years. There are hundreds of companies and businesses that are competing for the same resources and market. Since many industries look for an advantage over their competitors, they’ll usually invest in their research and development to streamlining a business. In almost any business model, consistency